In his welcome address at the event, Mr. Osita Ede, Head,
Mass Market Segment, Diamond Bank PLC, said the draws were in line with the
Bank’s promise to add value to customers’ lives, in this case, by giving them
an exciting incentive to save.
According to him, “We hold the targeted draws for a cluster
group, like the Law School where we have a significant number of students that
Bank with us. When a cluster group meets our requirements we hold these draws
to reward them for their loyalty as well as to encourage them to imbibe a savings
culture.
“This particular draw is targeted at the mass market
segment. This is our own way of encouraging more people to come into the
banking system in line with the CBN target of financial inclusion and to bring
more monies into the system instead of people hiding them under their pillows.
We have been doing this for a while and it has been successful. We also try to
follow up with our winners and offer them opportunities to invest their
winnings profitably. However, they are not compelled to do anything but those
who have responded have been successful and you will soon begin to hear their
testimonials,” he added.
Mr. David Otukpe, Product Manager, Savings Account, Diamond
Bank Plc, said the choice of the Nigerian Law School was intended to reward
customers within the school that had opened a DiamondXtra account in the last
three weeks prior to the draw.
He said: “We are here to reward loyal customers of the
DiamondXtra account and hope that this reward scheme will inspire others to
join the Diamond Bank family. The DiamondXtra account is a Savings Account with
Current Account benefits. More than three thousand customers have been rewarded
with cash prices since the inception of the scheme.”
An elated winner in the N100, 000 category, Frances Okoro,
said: “I woke up this morning and asked God for favour. All through today I’ve
been walking around praying silently for favour. As I was coming here, an inner
voice questioned my decision to come witness the draws and I responded that I
had faith that I was going to win something. I am so happy. Thank you Father.”
Other winners include: Manley Chinem Agbegbe, with N100,000
prize money; Rosemary Bogofanyo Iriakuma, Tolulope Omobolaji Johnson, Ethel
Nwahachie, Christain Osemudiame Orukpe, Nancy Ujunwa Ireh and James Nwokpopo
Nwebonyi, all of whom won in the N50,000 category.
DiamondXtra account is a special savings account designed
for individuals who want to build up their savings gradually. It is a simple
and straightforward interest-yielding account that allows the deposit of both
cash and third party cheques. In addition, DiamondXtra account holders receive
a cheque book and an ATM card with which they can withdraw from their accounts
at any Diamond Bank branch. Minimum opening amount is N5,000 which also
automatically qualifies the account holder for the draws.
Diamond Bank is currently executing the longest running
reward scheme in Nigeria, called the DiamondXtra Reward Scheme. Draws are held
weekly (every Friday), monthly (every last Friday of the Month) and to mark
special occasions as determined by the Bank.
The Draws are monitored by renowned accounting firm -KPMG, the Nigerian Lottery Regulatory Commission and Consumer Protection Council.
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